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Thoughts on engineering, product, and building things

LvlUp Handyman website hero section with bold geometric design and interactive search

Building a Handyman Site That Doesn't Look Like Every Other Handyman Site

A straightforward look at building LvlUp Handyman's website—distinct visual identity, interactive service search, and why intentional design choices…

Lorenzo Villalobos ·
Main Shopify landing page showing custom theme design with warm colors and brand consistency

Learning Shopify: 8 Hours of Liquid Templates and E-commerce Development

My journey learning Shopify development by building a custom theme from scratch instead of using embedded widgets, and what I discovered about…

Lorenzo Villalobos ·
Hero section of the book launch site showing clean design with accessibility features

Building a Book Launch Site That Actually Respects Its Users

How we achieved 99/100/100/100 Lighthouse scores (Performance, Accessibility, Best Practices, SEO) while building a bilingual, dark-mode-enabled book…

Lorenzo Villalobos ·

Why I Spent 18 Hours on a 'Simple' Translation Project

The Chorotega Hotel needed their website in Spanish. I could have used a plugin and been done in an afternoon.…

Lorenzo Villalobos ·

Building the New Vector Site: A Look Under the Hood

A personal walkthrough of the tech stack, design choices, and development process behind the new Vector website, built with Astro, React, Tailwind,…

Lorenzo Villalobos ·

Are We Racing to the Middle? A Developer's Take on AI

A reflection on the rise of AI in development, the rush for efficiency, and the importance of maintaining standards, deep understanding, and personal…

Lorenzo Villalobos ·

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